Privacy Policy for AllSet Digital Ltd

Last Updated: 22 January 2025

1. Introduction

AllSet Digital Ltd ("we," "our," or "us"), operating the AllSet WhatsApp booking bot ("AllSet"), is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our WhatsApp-based booking service.

2. Information We Collect

2.1 Information you provide us:

• WhatsApp profile information (name, phone number)
• Booking details and preferences
• Communication history within our booking service
• Any additional information you choose to provide

2.2 Automatically collected information:

• Usage data and patterns
• Device information
• Location data (if enabled)
• Technical data including IP address
• WhatsApp metadata
• AI interaction data
• Service performance data

3. How We Use Your Information

We use the collected information for:

• Facilitating and managing your bookings
• Providing customer support
• Improving our services and AI systems
• Sending booking confirmations and updates
• Analyzing usage patterns
• Marketing communications (with opt-out option)
• Product development and innovation
• Complying with legal obligations
• Preventing fraud and abuse

4. Legal Basis for Processing

We process your data under the following legal bases:

• Contract fulfillment
• Legal obligations
• Legitimate business interests
• Consent (where applicable)

5. Data Sharing and Disclosure

We may share your information with:

• Service providers and business partners necessary for service delivery
• WhatsApp/Meta platforms for service delivery
• Affiliates and partners for service improvement
• Potential buyers during a merger, acquisition, or asset sale
• Legal authorities when required by law
• Third parties with your explicit consent

6. Data Security

We implement appropriate technical and organizational measures to protect your data, including:

• Encryption of data in transit and at rest
• Regular security assessments
• Access controls
• Secure data storage

7. Data Retention

We retain your data for:

• The duration of our service relationship
• As required by law
• As needed for legitimate business purposes
• Until account deletion request

Some data may be retained after deletion:

• As required by law
• For fraud prevention
• In aggregated/anonymized form
• To protect our legal interests
• To maintain business records

8. Your Rights

Under applicable data protection laws, you have the right to:

• Access your personal data
• Correct inaccurate data
• Request deletion of your data
• Object to processing
• Data portability
• Withdraw consent
• Lodge a complaint with relevant authorities

9. International Data Transfers

Your data may be transferred and processed in countries outside your home jurisdiction. We ensure appropriate safeguards are in place through:

• Standard contractual clauses
• Adequacy decisions
• Other legal mechanisms

10. Cookies and Tracking

Our service may use cookies and similar tracking technologies to improve user experience and service quality.

11. Children's Privacy

Our service is not intended for users under 16. We do not knowingly collect data from children.

12. Changes to Privacy Policy

We may update this policy periodically. We will notify users of significant changes through our service or via WhatsApp.

13. Contact Information

For privacy-related inquiries, contact: AllSet Digital Ltd Email: privacy@allset.chat

14. Supervisory Authority

Users in the UK have the right to lodge a complaint with the Information Commissioner's Office (ICO):

Website: www.ico.org.uk
Phone: 0303 123 1113

Users in other jurisdictions may contact their local data protection authority.

15. WhatsApp Platform Specific

By using AllSet, you also agree to WhatsApp's Privacy Policy and Terms of Service. Our service operates as a WhatsApp Business Solution Provider.